‘When we set up Adsatis we wanted it to be different.  We don’t sell big teams of consultants; we deliver experts.’

Michael Birks
Executive Chairman and Founder

•	Over 15 years direct experience in financial markets and in consultancy since 1989
•	Experience in fund management, research, broking, sales, trading and management
•	Key consultancy in sales and client management, business strategy and business process improvement
•	MA in Politics and Economics from St Edmund Hall, Oxford University and a Fellow of the Securities Institute

David Broad
Principal consultant

•	Over 10 years in the financial markets and in consultancy since 1999
•	Experience in equity derivatives trading, former head of Japanese domestic convertible bond trading at Nomura International
•	Key consultancy roles in business strategy, trading technology across all asset classes and process improvement
•	MA in Economics from Trinity College, Cambridge University

Laraine Campkin
Principal consultant

•	More than 10 years in financial markets and in consultancy since 1996
•	Experience in fixed income sales and sales management, with a focus on credit products at Hambros and BZW
•	Extensive contacts in all areas of the financial markets throughout Europe
•	Key consultancy roles in sales and client management and in business strategy
•	BA in Economic History from Leicester University and ISMA Diploma

Dean Hodge
CEO and principal consultant

•	Over 17 years in the financial markets and in consultancy since 2002
•	Experience in analysis, trading and management roles, in treasury and all ares of the capital markets
•	Key consultancy in business strategy, sales and client management and e-commerce
•	BSc in Economics from the London School of Economics and a member of the Securities Institute

Andrew Ridgway-Brown
Principal consultant

•	Over 10 years trading in the financial markets and in consultancy since 1996
•	Experience trading the fixed income markets at Fidelity Capital Markets, Barclays Capital (UK and Tokyo) and at Hambros
•	Key consultancy roles in trading technology, e-commerce and business strategy within the wholesale markets
•	MA in Engineering from Emmanuel College, Cambridge University

Michael Smethurst
Director and principal consultant

•	Over 10 years direct experience in the financial markets and in consultancy since 1996
•	Extensive experience in sales, trading and management, former head of Eurobond business for BZW
•	Key consultancy roles in sales and client management, business strategy and data strategy
•	BSc in Economics from Bristol University

'…it was like working with colleagues; they spoke my language'